WHILE some of Australia’s finest cowboys and cowgirls are thrilling crowds at the inaugural Road to Rodeo spectacular in Longreach later this month, outside the arena some of the country’s most renowned beef chefs will be serving up the iconic tastes of outback Queensland.

Legendary pit bosses The Shank Brothers and Brisbane Valley Protein chef Jason Peppler are teaming up with Droughtmaster Australia to offer the very best of beef at Road to Rodeo, held at the Longreach showground over the long weekend from April 30 – May 1.

Road to Rodeo is a brand new event organised by the team behind the famous Mount Isa Rodeo, which has launched Road to Rodeo in Longreach as a curtain raiser for the iconic Mount Isa Rodeo later this year.

The event will feature some of the biggest names in both Australian rodeo and Australian country music, and now organisers have added some of Outback Australia’s finest food and culinary offerings to the menu.

The Shanks Brothers and chef Jason Peppler will host daily barbecue and cooking sessions on the Community Stage in the George Hickey Wool Pavilion, and the Brown Brothers will present the famed Prosecco Paddock.

The main meat on the menu will come from the renowned Droughtmaster breed. Droughtmaster Australia CEO Simon Gleeson (pictured) said the decision to support Road to Rodeo was “a no brainer”.

“Droughtmaster beef is served in iconic pubs like The Pineapple in Brisbane and many others across Queensland, and we can’t wait for its incredible flavours to fill the showground at Road to Rodeo,” Gleeson said.

“The breed was developed for Australian conditions, by Australian cattlemen, and we are excited to be in Longreach, in the heart of cattle country, celebrating rodeo and our fabulous breed.”

Droughtmaster beef, added to the menu at the inaugural Road to Rodeo

On the live music stage at Longreach will be an all-star country music line-up comprising The Wolfe Brothers, James Johnston, Bella Mackenzie, Luke Geiger & Bareback, Corinne Ballard and local legend, singer-songwriter John Hawkes and his bullock Ollie.

The rodeo schedule will include the bull ride, saddle broncs, bareback broncs, rope and tie, steer wrestling, team roping, barrel racing, breakaway roping, local station buck jump and mini bull ride.

Isa Rodeo CEO Natalie Flecker said locals and visitors had been flocking to ticket outlets and accommodation providers for the biggest rodeo to hit Longreach in living memory.

“Demand is so high for accommodation in Longreach that we have announced ticket and tent packages,” Flecker said.

“With the outback being the home of big skies, we just had to create more options for travellers, event and rodeo fans, and so our ticket and tent experiences were born” she said.  


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